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Based off the insight that simply switching from high to medium resolution on your streaming platform can reduce 75% of the carbon pollution produced by the cloud, Netflix created a campaign to spoil their users, not the environment.
Yearly Round Up
Landing Page
(Swipe right ;)

Netflix Eco Mode
Landing Page

Netflix Eco Mode
Landing Page

Netflix Eco Mode
Landing Page

Netflix Eco Mode
Landing Page
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Social
(There's more, I scroll)

Netflix Eco Mode
Social

Netflix Eco Mode
Social

Netflix Eco Mode
Social

Netflix Eco Mode
Social
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Out Of Home
(That's not all, scroll right)

Netflix Eco Mode
Billboard

Netflix Eco Mode
Airport

Netflix Eco Mode
Billboard
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Microsite
(But wait! There's more! I scroll)

Netflix Eco Mode
Microsite

Netflix Eco Mode
Microsite

Netflix Eco Mode
Microsite
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Copy assisted by Nicole Beraud - Art Direction by Rachel Engle
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